Visit Temecula Valley presents The Summit


Branding the New Normal

This is an unprecedented era in the history of communication. Widespread adoption of digital communications and social media has resulted in a jarring explosion of content. In our New Normal, organizations have a choice to make: be heard and remembered, or be silent and forgotten.

This presentation discusses how technologies, global consumer psychology, and the evolving business climate have given birth to a communication revolution. Through this presentation, you will learn why social media is now discussed in the boardroom to how B2B organizations use brand strategy to get the most out of their employees.

This exclusive collaboration will inspire you to brand in the new normal! Seating is limited and lite bites & refreshments are included.


Wednesday, November 14, 2018
2:00 PM – 4:30 PM PST

Temecula Civic Center
41000 Main Street
Temecula, CA 92590

Coming Soon

Please Stay Tuned For Next Year!

Sasha StraussSasha Strauss is an international authority on brand strategy.  Corporations, non-profits, universities, and faiths call on Sasha and his team to create and communicate organizational purpose for startups to Fortune 100s.

In 2006, Sasha founded Innovation Protocol, a brand consultancy headquartered in Los Angeles, with staff in San Francisco and New York. Clients range from Google, Disney, and Amgen.

A renowned international keynote speaker, Sasha has been the lead presenter at some of the world’s largest conferences, and has record high satisfaction ratings from Vistage, YPO, Tiger21, and EO audiences. As a graduate professor for 11 years, Sasha is directly engaged with the most decisive consumer minds of the era, and uses their fresh insights to inform his latest speaking engagements.