State of Tourism

Travel is a significant economic driver in our state, region and local economy. The State of Tourism is an annual event that brings together the strength of our community influencers within our local cities, businesses and its community leaders. Visit Temecula Valley unveils its annual travel impact report detailing visitation, overnight stay accommodation, employment, and more.



2018 Tourism Economic Impact of $1.1 Billion
for Temecula Valley Southern California Wine Country!
A 26% year-over-year increase in visitor spending.


2018 Temecula Valley Travel Spend


Explore This Year's Event


Travel Economic Impact Report

2018 Economic Travel Impact Report


Speaker Presentations

2019 State of Tourism Speaker Presentations

2019 State of Tourism Videos