Reality Rally Inc is a 501c(3) and we produce an annual 3 day fun fundraiser run entirely by volunteers so we have no administrative overhead. Its purpose is to produce a unique 3 day event with 4 events that will raise funds to support and promote Michelle's Place Cancer Resource Center. 2020 will be our 10 anniversary and we will continue to produce events that have an interest. Part of the draw might be the Reality TV Stars who have to raise funds to attend to meet the public. We have a Celebrity Reception Red Carpet event at Wilosn Creek Winery, A lip Sync competition at Pechanga and Amazing Race game in Old Town Temecula and a Celebrity Chef Showcase at Tememku Hills. We include the public and business in a fundraising 3 day weekend to raise funds and awareness for a charity through competitive participation in fun events and games which are unique and have a significant draw. The event promotes and highlights the much needed services that Michelle's Place provides. In addition we bring visibility into our community from outside and promotion of what our town and area has to offer to encourage return visits thus impacting our city economic development. We garner not only local, regional visibility but global through all we do.